Hill's
Disaster Support
Parents do anything for their children,
Hill’s does everything to support them with its Disaster Relief Network.
*Gerety Awards 2023
Bronze/Craft Cut/Photography
*Selected by Lürzer's Archive
Ajax
More Than Cleaning
To make the brand appealing to young people, Ajax wanted to prove that cleaning can be fun.
So, we needed to transfer dull chores into entertaining moments.
AJAX Tango 30s 1080p TIT ENG
AJAX Terror 20s 1080p TIT ENG
AJAX BATTLE 15s 1080p ENG portfolio version
AJAX SPELL 15s 1080p ENG D portfolio version
Colgate Total - Game Show RSA
Colgate Total Russia 30''
ColgateTotal
The Game Show
The goal was to convince South African and Russian people that with its 12-hour antibacterial protection,
Colgate Total is the obvious choice among all toothpaste.
So much so that, if it was a question on a game show, it would be the easiest one.
Vodafone
Vodafone Her Şey Yanımda (Everything is by my side)
Miller / The Moment
Exceptional Night Stories
In Turkey, alcohol advertising is completely banned for brands.
The only thing that can be done is to create alibi proxy brands(The Moment for Miller) on social media,
and influencer collaborations.
To promote Miller's promise of exceptional nights, we chose 6 exceptional celebrities with different backgrounds who have one thing in common, a passion for nightlife.
We created our digital campaign around their inspirations and stories.
The Moment
Exceptional Night Stories w Boran Kuzum
Exceptional Night Stories w Öykü Baştaş
Exceptional Night Stories w/ Can Evrenol
Exceptional Night Stories w/ Dila Tarkan
COCA-COLA
Switch & Uplift
Problem: Traditionally, in Kazakhstan, tea is the go-to drink on every occasion.
Among young people, Coca-Cola needed to be considered as an alternative to boring tea.
idefix
This is my firstborn in advertising. No, I'm not delusional enough to call all my projects my babies but yet,
this one remains special to me.
We made a very simple campaign for an online book retailer,
just by reminding people what a great thing it is to read.
